Good news for Downtown Mesa

So, MCC isn't coming downtown, but a new wine bar is in August. The downtown area can be such a unique place if only they could figure out how to attract people down there on a regular basis. Mesa shouldn't feel too bad since Downtown Phoenix can only do it when there is some sort of sporting event going on.

What they need to do is figure out what kind of crowd they want to cater to and put together efforts to attract those people. My thought is that the area could be attractive to wealthier young folks and middleaged people who don't like the crowds and atmosphere of Mill Avenue. Depending on rent, couldn't they attract some of the downtown phoenix artists with the idea of more space and nicer studios? Phoenix has been cracking down on First Fridays, would it work in Mesa? Would promoting activities like cruising be part of the solution?