Wal-Mart is going to compete directly with Fresh and Easy with their new Marketside brand. Needless to say, there is going to be one in Mesa. In fact, before too long, I would bet that there will be several in Mesa if the concept takes off. Let's just hope that they don't let this guy in.
Its a very interesting write up about international competition and how Fresh and Easy's parent company basically forced Wal-Mart to compete in this upscale small marketplace concept. According to the story, if the concept succeeds, their distribution chain could have 1,000 stores up and running in less than 18 months. Everyone always says that no one can take on Wal-Mart, but clearly this shows that the market and other competitors have forced them to rethink some of their methods. No matter what, there are people who are going to think that they are the epitome of all evil.
As for me? I just like to save money. If you can get me cheaper food with a slightly nice ambience, I'll be there.
Tuesday, September 30, 2008
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